Mar 03, 2020 12:00 PM

Pink Park City is a day dedicated to conquering more than just the slopes. It’s about supporting cutting-edge cancer research. There’s nothing quite like the exhilaration of reaching a peak of fresh snow, skis or snowboard at the ready, your colorful costume reflecting off the snow beneath and a motivation to raise money for cancer research.

Pink Park City encourages participants to dress in their wildest and wackiest pinks, but the funds aren’t limited to breast cancer research.  While participants can designate their donations to support a particular research specialty, the day-long event raises money for all cancer types by supporting the Huntsman Cancer Institute (HCI) in Salt Lake City, Utah.

Beyond the athletes and snow-sport enthusiast, people attend Pink Park City because cancer is personal. "Nearly 20 million people will be diagnosed with cancer this year, but that's just a statistic,” says Holly Hagerman, co-founder of Pink Park City and breast cancer survivor. “It becomes real when that diagnosis is for you or someone you love. For me, that day came five years ago with a breast cancer diagnosis."

Holly’s motivation is echoed by many Pink Park City participants. says Holly Hagerman, co-founder of Pink Park City and breast cancer survivor.

There is perhaps no better view into what drives Pink Park City participants to help eradicate cancer from the face of the earth, than from the words of those like Holly. Some have survived the disease themselves, while others are driven by a family member or friend’s diagnosis. Others are motivated because of those they have lost and a desire to save lives.


"I participate in Pink Park City because I have decided that I want to take action and do what I can to make a difference in the world of cancer research” says Pat Wasilewski, a skier and stage IV lung cancer survivor. “I have greatly benefited from the generosity of cancer patients who have come before me."


Both individuals and teams participate in Pink Park City. The Battle Angels team came together for the first time in 2019 to show support for Reid and Jess Simmons. "On December 12, I was flying home early from a work trip to meet Reid at the hospital. He was diagnosed with metastatic renal cell carcinoma (stage IV kidney cancer),” says Jess. The night before Reid started his treatment, every member of Reid's extended family joined the Battle Angels Pink Park City team.

"It was an opportunity for our family to stand with him and let him know we are behind him as he faces this challenge," Diane Tanner, Reid's aunt, says.  Diane, also a cancer survivor, is co-founder of Pink Park City.


Dave Adamson skis in Pink Park City to fund research that could prevent others from having to experience what his family went through. He says, "Losing my wife, Angela, was and is devastating. My life, the lives of my children, our extended family, and honestly, the world is not as good as it was with her here.” The family’s participation, he explains, honors Angela by doing something they all would have enjoyed together, while supporting a deeply personal cause.

Jayne Hawe, founder of Team De, also knows first-hand the impact of cancer. A cancer survivor herself, she and several other friends formed Team De in 2019 to honor Jayne’s sister, Diane “De” Redington, who she lost to cancer. Jayne says, “As a recent survivor of breast cancer who battled cancer alongside my sister, De will always be my cancer hero.”

Cancer affects everyone. These individuals and teams represent just a few of the many who have been impacted by cancer and are committed to raising funds for research. Liz Rebsamen, whose husband was diagnosed with Non-Hodgkin’s Lymphoma in 2018, considers, “Pink Park City such a special day─it is a day that honors all Cancer Warriors.” From the positive energy at check-in, to meeting others affected by cancer, to the Rally of Hope Parade, everyone, she says, is committed to raising funds to eradicate all types of cancer.

About Pink Park City

Now entering its third year, this ski day to conquer cancer will be held at Park City Mountain’s Canyon Village on Saturday, March 28. One hundred percent of the funds raised will benefit vital research for all types of cancer at Huntsman Cancer Institute. Gifts may be designated to a particular kind of cancer.

Pink Park City is a celebration of life with celebrations on and off the slopes, live music, and giveaways. The all-day event covers Park City Mountain in bright colors as hundreds of skiers and snowboarders take to the slopes in over-the top costumes. Friends, family, and neighbors are invited to ski and snowboard together and close out an incredible day in Pink Park City’s Rally for Hope Parade. Participants can put together teams to raise funds for cancer research. To register for the event or to donate, visit

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Cancer touches all of us.

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